Membership Benefits for Full Line Premium Partners
- 3-5% Co-op Advertising allowance
- Additional Promotional Dollars
- New Product Sample Program
- Conservation Donation Program
- Dealer Contests
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- Personalized Dealer Service
- Preferential Collateral Support
- Authorized Dealer Web Site
- Featured Status on our Web Sites
- Premium Merchandise Buying Power
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Membership Requirements
- $25,000 required minimum purchase of ATK products per year.
- Store must be a full-time sporting goods retail outlet or have allocated
display space for seasonal promotions.
- Representation of Federal Ammunition (Product required in 3 of the
4 product families—Premium, Classic, American Eagle/Promotional
and Gold Medal.)
- Product representation in all of the following brands: Federal,
Fusion, RCBS, CCI, Outers, Speer, Weaver/Simmons Mounts
(Product representation requires 20% of applicable shelf space.)
- Participation in all applicable quarterly promotions. In addition,
co-op advertising of quarterly promotions required.
How do I join? Complete and return
a Dealer Questionnaire
to Dealer Services. A Dealer Services Representative will contact you
after reviewing your information.
Already a Premium Partner? If you are already a member
and not logged in you can login at the top of the page.
Dealer Services
900 Ehlen Dr
Anoka, MN 55303
Toll Free 1-866-223-9388
Fax 763-323-2506
premiumpartners@atk.com
FEDERAL
* CCI
* SPEER
* ESTATE
CARTRIDGE * RCBS
* OUTERS
* WEAVER
* RAM-LINE
SIMMONS
* FUSION
* ALLIANT
POWDER * GUNSLICK
* CHAMPION
TARGETS * SHOOTERS
RIDGE |
